TGI Fridays Is Putting ‘Mistletoe Drones’ in Restaurants

By Kate Taylor • Nov 20, 2014

Opinions expressed by Entrepreneur contributors are their own.

This Christmas, TGI Fridays bringing an untraditional matchmaker to the table: mistletoe drones.

The U.K. branch of the chain is launching a trial of drones decked out in mistletoe that TGI Friday’s calls “a U.K. first.” The airborne matchmaker’s purpose: to help the half of U.K. adults that a TGI Friday’s study found had never had a kiss under the mistletoe get some action this Christmas season. (And you thought your mother’s holiday matchmaking was aggressive!)

Related: Smart Retailers Know There Is Plenty of Action After the Holidays

In the clip, it looks like love was in the air at a Manchester TGI Fridays location that tested out the drones. One couple’s kiss was even captured by the “kiss cam” intended to give a “drones’ eye view of the action.”

The drones are just one piece of TGI Fridays U.K.’s “Togethermas” campaign. Also a part of the holiday effort: a two-person Christmas jumper, available for customers to win and wear with their closest loved one.

Related: Want a Black Friday Deal? Show Up Naked.

This Christmas, TGI Fridays bringing an untraditional matchmaker to the table: mistletoe drones.

The U.K. branch of the chain is launching a trial of drones decked out in mistletoe that TGI Friday’s calls “a U.K. first.” The airborne matchmaker’s purpose: to help the half of U.K. adults that a TGI Friday’s study found had never had a kiss under the mistletoe get some action this Christmas season. (And you thought your mother’s holiday matchmaking was aggressive!)

Related: Smart Retailers Know There Is Plenty of Action After the Holidays

In the clip, it looks like love was in the air at a Manchester TGI Fridays location that tested out the drones. One couple’s kiss was even captured by the “kiss cam” intended to give a “drones’ eye view of the action.”

The drones are just one piece of TGI Fridays U.K.’s “Togethermas” campaign. Also a part of the holiday effort: a two-person Christmas jumper, available for customers to win and wear with their closest loved one.

Related: Want a Black Friday Deal? Show Up Naked.

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Kate Taylor

Reporter at Business Insider
Kate Taylor is a reporter at Business Insider. She was previously a reporter at Entrepreneur. Get in touch with tips and feedback on Twitter at @Kate_H_Taylor.

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