Google AdWords | Page 3

Google AdWords has a handy set of tools that tells you, and your competition, how you stack up against each other.

Google is the dominant search engine but a remarkably large share of searches take place on often-overlooked Bing.

With online shoppers becoming increasingly nocturnal this holiday season -- and likely to click on a dozen websites before making a purchase -- it's critical to tap into evolving consumer habits.

By asking the ad agencies these 11 questions, you should be able to find one that's a good fit for your business.