A Crash Course in Fame — For Entrepreneurs

By Carol Tice • edited by Dan Bova • Oct 21, 2010

Opinions expressed by Entrepreneur contributors are their own.

Fame 101: Powerful Personal Branding & Publicity for Amazing Success
  • Develop a hot personal brand — think Donald Trump instead of “I’m vice president of marketing.”
  • Use publicity to expand the number of influential media folks who know about your personal brand, and might quote you or invite you on their TV show.
  • Keep growing your knowledge of your industry and related fields.
  • Keep your personal brand authentic and honest.
  • As trends change, keep evolving your personal brand so it’s relevant. Think Madonna.
  • If humanly possible write a book about your field, or get a ghostwriter to do it.
  • Launch a hot website.
Fame 101: Powerful Personal Branding & Publicity for Amazing Success
  • Develop a hot personal brand — think Donald Trump instead of “I’m vice president of marketing.”
  • Use publicity to expand the number of influential media folks who know about your personal brand, and might quote you or invite you on their TV show.
  • Keep growing your knowledge of your industry and related fields.
  • Keep your personal brand authentic and honest.
  • As trends change, keep evolving your personal brand so it’s relevant. Think Madonna.
  • If humanly possible write a book about your field, or get a ghostwriter to do it.
  • Launch a hot website.

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Carol Tice

Owner of Make a Living Writing
Longtime Seattle business writer Carol Tice has written for Entrepreneur, Forbes, Delta Sky and many more. She writes the award-winning Make a Living Writing blog. Her new ebook for Oberlo is Crowdfunding for Entrepreneurs.

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