Adcount Technologies Raises $2.25 Million In Series A Funding The fundraise will primarily fuel the first phase of brand's international expansion, as it aims to widen its footprints globally

By Teena Jose

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Company handout

Adcount Technologies Pvt. Ltd., the parent company of SupplyNote, and a host of innovative supply chain tech solutions, has raised $2.25 million in its latest series A funding round. The round was led by Venture Catalysts and Artesian, with notable participation from Sattva Family Office, WFC, LetsVenture, Soonicorn Ventures, Cogniphy, SucSEED Indovation, SOSV, and DSP family office. The fundraise will primarily fuel the first phase of the brand's international expansion, as it aims to widen its footprints globally.

Through SupplyNote, we facilitate annual purchases worth $100 million in India alone. Vyap empowers procurement worth $2.25 million in Noida & Gr. Noida, while SupplyLink efficiently manages goods worth $5 million across 42 cities in India. These figures are set to skyrocket in the upcoming months. Looking ahead, our ambitious 18-month targets include facilitating $1.2 billion worth of purchases via SupplyNote, achieving $25 million in annual recurring revenue (ARR) with Vyap, and distributing goods worth $150 million through SupplyLink," said Kushang, the CEO and co-founder, Adcount Technologies.

Adcount Technologies, currently active in six countries, is strategically focused on expanding its presence, particularly in the MENA and Southeast Asia regions in Phase 1. According to the company, the approach will be towards catering to the global market by scaling Adcount's four distinctive verticals – Posify, SupplyNote, SupplyLink, and Vyap in sync with requirements in the newer geographies.

SupplyNote's all-encompassing suite of products empowers businesses with robust, digitized supply chain management solutions in the post-COVID era. The remarkable traction they've received from renowned clients like CureFoods, Biryani By Kilo, Swiggy Kitchen underscores their market credibility and readiness for exponential growth," said Apoorva Sharma, co-founder and president, Venture Catalysts.

Teena Jose

News Desk Reporter with Entrepreneur India

Teena is a post graduate in financial journalism. She has an avid interest in content creation, digital media and fashion.
Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Branding

Creating a Brand: How To Build a Brand From Scratch

Every business needs good branding to succeed. Discover the basics and key tips to building a successful brand in this detailed guide.

Innovation

It's Time to Rethink Research and Development. Here's What Must Change.

R&D can't live in a lab anymore. Today's leaders fuse science, strategy, sustainability and people to turn discovery into real-world value.

Marketing

How to Better Manage Your Sales Process

Get your priorities in order, and watch sales roll in.

Business News

AI Agents Can Help Businesses Be '10 Times More Productive,' According to a Nvidia VP. Here's What They Are and How Much They Cost.

In a new interview with Entrepreneur, Nvidia's Vice President of AI Software, Kari Briski, explains how AI agents will "transform" the way we work — and sooner than you think.

Starting a Business

Passion-Driven vs. Purpose-Driven Businesses — What's the Difference, and Why Does It Matter?

Passion and purpose are both powerful forces in entrepreneurship, but they are not the same.