Building a Business
How a ‘Romantic’ Workplace Culture Brings Out Employees’ Best
The author of a new business title argues for creating companies that people love to work for and enticing them to stay and give their personal best.
Tim Leberecht is author of The Business Romantic (Harper Business) and chief marketing officer of NBBJ, a global design and architecture firm based in San Francisco. Previously, he served as director of marketing and then chief marketing officer at Frog Design.
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