Online Presence
Direct Selling Goes Social, Retools for Millennial Generation
Chantel Waterbury, founder of jewelry company Chloe and Isabel, talks about why she's putting her brand in the hands of 'social retailers'.
Sarah Max is a freelance writer in Bend, Ore. She has covered business and personal finance for more than a decade for such publications as Barron's, Money, The New York Times and The Wall Street Journal. In 2009 Sarah got a first-hand look at the ups and downs of entrepreneurship when she helped launch 1859 Oregon''s Magazine, a bimonthly print and digital magazine for which she is editor at large.
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Tech
What Co-Working Spaces Can Teach You about Morale and Engagement
RocketSpace CEO and founder Duncan Logan shares how space and one's peers impact a company's final product.
Tech
What’s Wrong With the Modern Conference Call (and the Man Who’s Trying to Fix It).
This new platform hopes to make conference calls easier to record and their conversations more searchable and shareable.
Thought Leaders
Making a 700-Mile Commute Work
His home is in Chicago, his office in New York. Offerpop's marketing head, Kevin Bobowski, talks about how he makes the most of his time in -- and out -- of the office.
Thought Leaders
How This Retailer Reaches All-Important Indie Influencers
Karmaloop founder, Greg Selkoe, explains his approach to guerrilla marketing.
Tech
Keeping Staffers Without Email (Half the Workforce) In the Loop.
For true engagement, companies need to communicate with all their staff – and not just the ones with corporate email. Red e App founder Jonathan Erwin explains more.
Building a Business
Don’t Stop Recruiting Employees Once They’re Hired
Jon Bischke's company, Entelo, makes it easier for companies to recruit new talent. Yet, the secret to success, he says, isn't just finding the right people, but figuring out how to keep them.
Thought Leaders
How Relationships Are Fueling One Online Locavore Marketplace
Boise startup Direct Local Food connects local farmers and ranchers on their terms – and in the process created a new way to help put more fresh food on tables.
Online Presence
How Brevity Keeps Us Connected
The founder of Shorty Awards, an event recognizing great social media, talks about how pithy posts keep us connected and make us better communicators.
Building a Business
Everyone Gets 15 Minutes of Feedback
David Hassell, founder of 15Five, talks about the power of staying connected.
Thought Leaders
Baby’s Next Doctor Visit — Through Instant Message?
Entrepreneur McKay Thomas started in pool tables, moved on to baby goods and is now focused on a healthcare app that gives moms a direct line to doctors. He talks about what inspired the new venture and why he thinks most face-to-face doctor visits are overrated.
Building a Business
What Brands Can Learn About Storytelling
Shane Snow used his journalism background to found an online platform connecting writers and corporate clients. In the process, he's learned how good, old fashioned storytelling can boost branding.
Building a Business
Step Away From the Foosball Table. Financials are Important, Too.
Entrepreneurs Andy Medley and Scott Hill built their Indianapolis marketing and promotions firm PERQ by nurturing office culture, sometimes to a fault. Employees still have fun, but their focus these days is on "winning" at business.
Entrepreneurs
What Captivates the Captivating Tony Haile of Chartbeat
Chartbeat's CEO talks about why sailing around the world and traveling to the North Pole isn't all that that different from running a media analytics company.
Building a Business
Why Businesses Fail: A Data Expert Explains It All
Data scientist Thomas Thurston uses algorithms to understand the common traits between businesses that fail and succeed. Turns out, experience is only a small factor, and the best products can actually backfire.
Online Presence
The One Thing Great Brands Do: Insights From a Branding Expert
Melanie Spring, founder of branding agency Sisarina, helps companies express their identities through branding. In this conversation, she explains how branding is evolving and who's doing it right.
Building a Business
The Big Company That Got Nimble
Chinese Appliance maker, Haier Corporation, transformed itself from a small refrigerator maker to the world's largest appliance company by putting more power in the hands of employees.
Building a Business
Brand Shop ‘Taps’ Into Its Expertise to Build Brewery
With traditional advertising revenue shrinking, TBD of Bend, Ore., diversifies its branding business by selling craft beers.
Business Ideas
Back-To-School Reading for Entrepreneurs
We asked experts on innovation and transformation to recommend their favorite books for entrepreneurs looking for insight and inspiration.
Building a Business
A Foodie Startup Nixes Web for Brick-and-Mortar Shop
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Building a Business
Act Now, Assess Later: One Company’s Real-Time Transformation
Translation goliath LanguageLine Solutions needed to make a quick transition into on-demand video interpretation or risk losing market share to its sprightly competitors.
Business Ideas
What Can Your Company Learn From Lego?
Unbridled innovation nearly crushed the Danish toymaker. Everything started to click when it focused on making smaller, more controlled, changes.
Building a Business
This Startup’s Biggest Hurdle Became Its Greatest Opportunity
TalentBin's founders' plan to foster peer reviews of job candidates didn't pan out, but it paved the way for an even bigger idea -- finding those job candidates in the first place.
Marketing
Catering to Boomers, a Cell Phone Company Takes Off
Consumer Cellular made the call to target an older audience -- a move that's led to robust growth in revenue.
Building a Business
An Ohio Startup Cuts Its Teeth and Turns To Toothpaste
Branam Oral Health began life as the maker of the Gibby-Oral pacifier. But when sales of its natural toothpaste took off, the company pivoted.
Business Plan
Crocs: From Footwear Fad to Billion-Dollar Company
This iconic shoemaker bounced back after the recession by revamping its product lines and distribution channel.
Building a Business
A Plucky Startup Ditches ‘Coin Piggy’ Roots and Finds Its Mission
GoFundMe, a popular crowdfunding site, went through several iterations before it found its niche helping individuals rally around personal causes.
Building a Business
A Rude Experience Inspires a ‘Good’ Brand
Kris Wittenberg vowed to put "Be Good to People" on a T-shirt after an unpleasant encounter. Five years later, she's ready to turn her sideline into a main event.
Building a Business
The Great Reinvention: How U.S. Cities Got Their Glow Back
We recap our special report on the entrepreneurial scene in the U.S, from New York and Houston to Boise and Baton Rouge, five years since the financial crisis.
Building a Business
A Snapshot of Startups in Small-Town America
Far from the maddening crowds, and five years since the financial crisis, we look at the entrepreneurship scene in Burlington, Vt.; Chico, Calif.; Lehi, Utah; Iowa City, Iowa; and Lansing, Mich.
