Building a Business
A Set of Core Values Is What Makes Company Culture a Real Thing
When your team has shared values you worry less about them leaving for more money somewhere else.
Robert Wallace is executive vice president of marketing at Tallwave, where he leverages his entrepreneurial and strategic marketing expertise to develop and implement Lean Startup strategies for Tallwave early-stage ventures. He has more than a decade of startup and client-side experience developing growth strategies, positioning companies, and bringing products to market.