Building a Business
A Cross-Country Trip Uncovers Profitable Strategies of U.S. Firms for Growth
A co-author of 'Roadside MBA' reports on how various firms plotted their diversification or arranged for economies of scale.
Michael Mazzeo is an associate professor of Management and Strategy at Northwestern University's Kellogg School of Management. He is a co-author of Roadside MBA: Backroad Lessons for Entrepreneurs, Executives and Small Business Owners.
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