Tech
5 Growth-Hacking Myths for Software Entrepreneurs
No, they won't come just because you built it, and no, growth hacking is not synonymous with 'black hat' SEO.
Matthew Capala is an Internet entrepreneur, author, a professor at New York UniversityProf and speaker. He founded Alphametic, an organic growth accelerator, with clients including household brands, such as L'Oreal, and high-growth startups. Capala is the author of three business books, including the bestselling SEO Like I'm 5 and runs a popular blog at SearchDecoder.com.