Building a Business
3 Lessons Companies Can Learn From the Pokémon Phenomenon
Pokémon Go walks consumers to the door of physical locations by keeping them engaged in their quest. That's doing mobile right.
Madhusudhan Gurumurthy is VP-Product, Omni-Channel Media Platform at MediaMath. He loves using technology to solve problems and believes the key to a peaceful society begins with happy, peaceful individuals. To that end he teaches meditation and does standup comedy.
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