Building a Business
How to Become an Industry Influencer in 5 Easy Steps
This entrepreneur interviewed more than 100 industry influencers. Here's what he learned.
Lee Frederiksen is an award-winning marketer, Visible Expert®, and renowned business strategist who helped pioneer the field of research-driven marketing. As the Managing Partner of Hinge, a marketing firm for the professional services industry, he draws on his Ph.D. in behavioral psychology and his entrepreneurial experience as CEO of 3 successful firms to help clients achieve high growth and profitability. Hinge is based in Reston, VA.
Want to write for Entrepreneur too?
Apply to join Entrepreneur Leadership network.
More From Lee Frederiksen
Building a Business
Here’s How You Fix Your Dud Differentiator
Why would anyone believe your firm different from all the others if you can't say why?
