Building a Business
Use SEO to Create a Strategic Advantage for Your Website
Create a website that stays effect for years and provides your consumers with a memorable experience.
John Jantsch
Marketing Consultant, Speaker, Author, and Founder of the Duct Tape Marketing Consultant Network.
at Duct Tape Marketing
John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network.
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More From John Jantsch
Marketing
Answer These 3 Questions, or Your Marketing Tactics Really Won’t Matter
A simple set of tactics in support of a powerful strategy beats a brilliant set of tactics with no real strategy at all most every time.
Marketing
Projecting a Great Customer Experience a Half Year Ahead
Work backward from months after a product's sale to your first interaction with a prospect to find ways to engage and support the consumer.
Marketing
Referral Offers Your Customers Can’t Refuse
A great product or service and inviting customer experience is essential to building a steady stream of referrals to your business.
Marketing
7 Steps to the Perfect Marketing Plan
Think about who you are, who needs what you do and how to get their attention.
Marketing
Success Must be Measured
4 key metrics can help you determine if your brand-building is working.
Building a Business
Look Good Online
The only way to control what people say about your company is to be part of the conversation.
Marketing
A Time To Market
A time to market your to-do list isn't complete without this key practice--and neither is your business.
Business News
Referral Madness
Gain referrals by marketing your business to customers every step of the way.
Business News
Making Headlines
Here's how to get the media attention you've always wanted--the right way.
Business News
Frame of Reference
Referral-based business is good business, so why not put it front and center?
Business News
The Come-Back Kit
Repeat customers are the heart of your business. Here's how to reel them in.
Business News
You Lost Me at Hello
If prospects think you're just like everyone else, let your marketing kit prove otherwise.
