No, we're not talking about the big meal you had a few hours ago. We're talking turn-of-the-century, down-to-the-nitty-gritty, is-my-business-everything-i-hoped-it'd-be satisfied.
They're healthy; they're indulgent. They're cynical; they're hopeful. They're having fun; they're working like maniacs. Are today's consumers nuts--or just trying to have it all?