Human Resources
Build Your Marketing Team in the Order that People Buy Things
A strategic long-term approach to building out a marketing team should instead focus on the customer journey.
Daniel Rodriguez is the VP of marketing at Seismic, an enterprise-grade sales enablement solution, where he develops and executes a marketing strategy focused on generating high-quality leads for sales and raising brand awareness. Seismic is headquartered in San Diego, and Rodriguez is based in Boston.
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