Catherine Seda

Hit the conference circuit to learn the art of internet marketing.

Want to be heard? Here are 5 simple ways to promote your podcast.

Get into your customers' pockets with SMS advertising.

On the web, customer testimonials speak louder than advertising.

Offering your site visitors something for free can help grow your contact list--but be careful not to drive them away.

Is social marketing really worth it?

Ignite a publicity wildfire on the web with a video blog.

Don't leave your website visitors in the dark. Find new customers by turning your error page into a marketing message.

One more way to market your site

You never get a second chance to grab your audience's attention, so give center stage to a headline that really turns heads.

Your web forms could be scaring away potential customers.

Having trouble attracting readers to your blog? With the right voice, your popularity in cyberspace will soar.

What you don't know can hurt you online, so keep a close eye on your brand to make sure your company appears in its best light.

When it comes to your internet marketing campaign, the net is full of potential snags. Emerge unscathed by avoiding these 7 deadly sins.

Pay-per-click advertising can bring a stampede of shoppers to your site, but make sure your keyword performance is profitable.

Beef up your subscriber list the right way by making sure your online newsletter only goes to people who really want it.

Before they go, give your website visitors a reason to stay--or to come back later--with a well-timed exit pop-up.

Want to make sure your marketing message doesn't end up in your customers' spam folders? Get the word out with an RSS feed.

Creative autoresponders are a surefire way to make customers remember you long after they've logged off your site.

Get more wins--and more sales--from your affiliate program by stacking your roster with internet-marketing pros.

Want more people to visit your website? A link-building campaign could be just the thing to help you draw in shoppers.

Bring in the crowds with these simple tips to draw users in and get them interested.

Have a great e-newsletter, but not enough people to share it with? Build your subscriber list with a co-registration campaign.

If you share free information with potential customers, they're more likely to remember you when it's time to buy.

Get friendly with your prospects by including their names--and personalized content--in your marketing e-mails.

Are you missing out on this simple, inexpensive marketing tool?

If you're not advertising on internet radio, you could be missing out.

Take a closer look at your marketing materials, or you may get burned.

You might be part of a contextual ad program without even knowing it.

Online seminars show 'em what you've got.