Start a Valpak Direct Marketing Systems Inc. Franchise in 2025

Franchise 500 Rank: N/R Not ranked last year

Initial investment: $81K - $201K

Units as of 2017: 143

Company Overview

Terry Loebel founded Valpak Direct Marketing Systems Inc. in 1968. Based in St. Petersburg, Florida, the company started franchising in 1988 and has a network of field offices throughout the United States and internationally.

About Valpak Direct Marketing Systems Inc.

Industry	Business Services
Related Categories	Advertising Services
Founded	1968
Parent Company	Platinum Equity
Leadership	Mike Davis, CEO
Corporate Address	805 Executive Center Dr. W., #100 St. Petersburg, FL 33702
Social	Facebook, Twitter, Instagram

Business Overview

Franchising Since	1988 (37 years)
# of employees at HQ	650
Where seeking	This company is offering new franchises in the following US states: This company is offering new franchises in the following international regions:
# of Units	143 (as of 2017)

Information for Franchisees

Here's what you need to know if you're interested in opening a Valpak Direct Marketing Systems Inc. franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Definition: The initial fee paid to a franchisor to join their system What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.	$15,000 - $17,500
Initial Investment Definition: The total amount necessary to begin operation of the franchise What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.	$80,600 - $200,800
Net Worth Requirement Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.	$150,000
Cash Requirement Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.	$75,000
Veteran Incentives Definition: A discount or other incentive offered to military veterans who buy a franchise with this company.	Franchise and training fees waived; territory fee waived for dormant territories.
Term of Agreement Definition: The length of time your franchise agreement will last. What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.	10 years
Is franchise term renewable?	Yes

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing	Valpak Direct Marketing Systems Inc. has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training	44 hours
Classroom Training	67 hours
Ongoing Support	Purchasing Co-ops Newsletter Meetings & Conventions Toll-Free Line Grand Opening Online Support Security & Safety Procedures Lease Negotiation Field Operations Proprietary Software Franchisee Intranet Platform
Marketing Support	Co-op Advertising Ad Templates Social Media SEO Website Development Email Marketing Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?	No
Can this franchise be run from home/mobile unit? Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.	Yes
Can this franchise be run part time? Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.	No
# of employees required to run	2
Are exclusive territories available? Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened. What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.	Yes

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Franchise 500 Ranking History

Compare where Valpak Direct Marketing Systems Inc. landed on this year's Franchise 500 Ranking versus previous years.

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The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.

Updated: December 12th, 2022

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Valpak Direct Marketing Systems Inc.

Company Overview

About Valpak Direct Marketing Systems Inc.

Business Overview

Information for Franchisees

Financial Requirements & Ongoing Fees

Financing Options

Training & Support Offered

Operations

Franchise 500 Ranking History

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Related Franchises

Related Franchise Content