Merchant Services

Company Snapshot

• Year Founded: 2011
• Headquarters Location: 333 Summer Street, Boston, MA 02210
• Ownership: Public (NYSE: TOST)
• Key Executives: Aman Narang (CEO and Co-Founder), Steve Fredette (President and Co-Founder), Jonathan Grimm (Co-Founder)
• Number of Locations: Approximately 140,000 customer locations as of 2025
• Public Contact: Phone: (617) 297-1005; Website contact form available

Company Overview

Toast, Inc. delivers an integrated, cloud-based point-of-sale (POS) and merchant services platform designed specifically for the foodservice industry, including restaurants, quick-service chains, and multi-unit operations. Toast aims to streamline both front and back-of-house management, offering solutions that help franchise systems scale, operate efficiently, and adapt to evolving industry trends.

Services Offered

• End-to-end POS system for restaurants, combining hardware and software for order, payment, and operational management.
• Integrated payment processing and merchant services tailored for foodservice, including contactless and mobile payments.
• Add-on solutions: payroll, online ordering, delivery, marketing, loyalty programs, and inventory management.
• Enterprise and multi-location management tools, reporting dashboards, and scalable options for franchise networks.

Value Proposition

• Industry Specialization: Sole focus on the restaurant and foodservice sector, including quick-service, full-service, and hybrid models.
• Key Benefits:
  • Unifies payments, POS, and operations on one platform for efficiency and data-driven decision making.
  • Enhances online ordering and delivery capabilities, supporting multi-location franchises in adapting to digital trends.
  • Provides franchisees and franchisors with detailed, real-time reporting and analytics, enabling network-wide oversight and individual site optimization.
• Franchise Expertise: Toast serves more than 140,000 restaurant locations, including many franchise brands and multi-unit operators, offering case studies and resources specific to franchise growth and operational challenges.