Company Overview

Stone Ward is a full-service, independently owned advertising and marketing agency that partners with brands across diverse sectors, with a notable focus on multi-location and franchise businesses. Guided by a philosophy of building trust and purposeful growth, Stone Ward emphasizes strategic counsel, creative excellence, and lasting client relationships, helping franchises and other organizations drive business results and build brand equity at scale.

Services Offered

• Full-service marketing including advertising, brand strategy, and creative development tailored for both B2C and B2B clients.
• In-house digital solutions such as website and app development, digital marketing, and social media management to drive engagement and growth in competitive markets.
• Integrated content marketing, public relations, and media planning/buying, focusing on maximizing message reach for multi-location systems.
• Data-driven retail and shopper marketing strategies offering analytics, optimization, and experiential campaign development for local and national franchise networks.

Value Proposition

• Industry Specialization: Stone Ward serves a range of industries with deep experience in franchise, retail, health \& wellness, and consumer sectors, positioning itself as a trusted growth partner for franchise systems—from QSR to specialty retail and service brands.
• Key Benefits:
  • Builds and protects franchise brand equity at both the corporate and local levels through integrated campaigns and strategic creative.
  • Streamlines franchise growth and local marketing efforts with proven, scalable solutions in digital, social media, and content marketing.
  • Offers franchise-focused expertise in driving customer acquisition, enhancing local store visibility, and supporting new unit launches.
• Franchise Expertise: Stone Ward highlights direct experience with major franchise brands such as Terminix International, Mrs. Field’s Famous Brands/TCBY, and Meineke. The agency documents franchise success stories and regularly publishes content and case studies specific to franchise growth and communications, demonstrating a nuanced understanding of the franchise business model.