Prospect Direct

Prospect Direct

Brokerage Services

Franchise lead generation

Company Overview

Prospect Direct is a brokerage service specializing in lead generation for franchises, helping brands identify and engage financially capable candidates for franchise ownership and expansion. The company serves over 100 franchise brands and consultants, focusing on accelerating growth through high-conversion lead appointments tailored for franchise development.

Services Offered

  • Delivers qualified franchisee leads and guaranteed appointments to franchisors, franchise consultants, brokers, and business resales.
  • Targets financially capable executives, business owners, and decision-makers to match the ideal franchisee profile.
  • Provides a fully managed process—prospecting, outreach, and calendar scheduling—so clients can focus on closing deals.
  • Maintains a proprietary database for precise candidate targeting and personalized franchise marketing campaigns.

Value Proposition

  • Industry Specialization: Dedicated to the franchise sector, serving domestic and international franchisors, brokers, and consultants across industries such as QSR, retail, and home services.
  • Key Benefits: Streamlines franchisee recruitment with high-conversion, pre-qualified leads; boosts franchise development pipeline efficiency; delivers faster time-to-first-lead without long-term commitments.
  • Franchise Expertise: Demonstrated success with over 100 franchise clients; Inc. 5000 honoree with case studies and testimonials highlighting high close rates and performance for franchise systems.

Company Snapshot

Headquarters Locations

Dallas , TX

Key Executives

Alex Oswiecinski, Founder and CEO; Connie Wallis, VP of Business Development; David Kelly, VP of OperationsJulie Bernhard, VP of Marketing

Public Contact

support@prospectdirect.com

Industry

Brokerage Services