PR, Marketing

Company Snapshot

• Year Founded: 2012
• Headquarters Location: Philadelphia, PA
• Ownership: Private (part of the 360PR+ family of agencies since 2023)
• Key Executives: Vince Powers (Founder \& CEO, now EVP/Managing Director at 360PR+)
• Number of Locations: Philadelphia office, part of a network with additional offices in Boston and New York, plus access to 100+ markets globally via PROI Worldwide
• Public Contact:
  • General email: hello@powersbc.com
  • Website: www.powersbc.com
  • Phone and additional contacts not explicitly listed on homepage or who-we-are page

Company Overview

Powers, a 360PR+ agency, is a nationally recognized public relations and integrated marketing firm specializing in strategic communications for franchise and retail brands. With deep expertise in earned media, storytelling, and franchise development PR, Powers supports franchise systems in building both brand awareness and franchise opportunity visibility, leveraging its award-winning team for business growth across highly competitive markets.

Services Offered

• Franchise development PR, including awareness for franchise sales and opportunities
• Earned media and storytelling (publicity, grand openings, founder stories)
• Social media, influencer, and content marketing tailored to multi-unit and franchise brands
• Executive visibility, local market activations, issues and crisis management

Value Proposition

• Industry Specialization: Focuses on retail, restaurant (QSR/fast casual), health \& wellness, home services, education, and franchise systems broadly.
• Key Benefits:
  • Builds credibility and awareness for individual franchise locations and the overall brand
  • Drives franchise system growth by targeted PR for development and grand openings
  • Supports crisis and issues management, protecting reputation at both unit and brand levels
• Franchise Expertise:
  • Consistently recognized by Entrepreneur magazine as a Top Franchise PR Supplier (multiple years)
  • Demonstrates a proven track record through successful campaigns for brands like Restore Hyper Wellness, PrimoHoagies, Yogurtland, My Salon Suite, Duck Donuts, and others
  • Direct references to specialized franchise services and thought leadership in the space