Events, Conferences

Company Snapshot

• Year Founded: 1960
• Headquarters Location: Washington, DC, USA
• Ownership: Nonprofit organization
• Key Executives:
  • Matt Haller (President \& CEO)
• Number of Locations: Not applicable (association/event-based)
• Public Contact:
  • Phone: (202) 662-4178 (events)
  • Email: jlittrel@franchise.org (VP, Event Design and Planning)

Company Overview

The International Franchise Association (IFA) Annual Convention is the franchising industry’s flagship event, convening franchisors, franchisees, and suppliers for learning, networking, and advocacy. The event delivers franchise-focused education, community-building, and actionable insights designed to strengthen franchise systems and individual business performance.

Services Offered

• Franchise industry conferences covering trends, growth strategies, and operational excellence.
• Strategic networking for franchisors, franchisees, and vetted suppliers.
• Educational workshops, masterclasses, and seminars on topics including legal, marketing, technology, and scaling multi-unit operations.
• Exhibition opportunities to connect with franchise brands, expert resources, and industry partners.

Value Proposition

• Industry Specialization:
  • Serves all franchise segments across over 120 business formats, including QSR, retail, services, and more.
• Key Benefits:
  • Enables franchisees and franchisors to access expert knowledge and best practices essential for growth and compliance.
  • Provides unmatched networking opportunities, connecting business owners with leading industry suppliers and peers.
  • Curates education and advocacy uniquely relevant to the dynamics and challenges of the franchise model.
• Franchise Expertise:
  • Recognized as the world’s largest and most influential franchise association, with tailored programming for beginners and established operators alike. The convention features leading brands, interactive sessions, and exclusive tracks for franchise-specific fields (multi-unit growth, customer experience, and legal/policy updates).