Champion

Champion

Public Relations

Full-service PR, franchise development, digital media, local store marketing, and crisis management agency

Company Overview

Champion is a Dallas-based, fully integrated public relations and digital marketing agency recognized for strategic brand storytelling, media relations, and franchise development expertise. The agency blends creative communications with omni-channel strategies to help franchise brands increase awareness, open new locations, and attract qualified franchisees.

Services Offered

  • Franchise development marketing and lead generation
  • Local store marketing and media relations
  • Crisis communication and reputation management
  • Digital and social media strategy, including influencer partnerships

Value Proposition

  • Industry Specialization: Strong specialization in restaurant and franchise sectors, with broad expertise across hospitality, food \& beverage, and QSR industries.
  • Key Benefits:
    • Drives awareness for franchise systems, contributing to the opening of over 2,275 new stores since 2012.
    • Generates financially qualified franchisee leads (2,500+ in 2024), facilitating network growth and reducing recruitment costs.
    • Manages crises and media exposure to protect and enhance franchise brand reputation.
  • Franchise Expertise: Recognized as a top national franchise development agency, highlighted in Entrepreneur magazine and by successful, sustained client engagements in the franchise space.

Company Snapshot

Year Founded

2002

Headquarters Locations

Addison , TX

Key Executives

Ladd Biro, founder & principal; Eric Spiritas, principal

Industry

Public Relations