Public Relations

Company Overview

Bear Icebox Communications is an ROI-focused, full-service public relations agency dedicated to amplifying brand stories and driving measurable growth for B2B businesses and franchise systems. Their mission centers on guiding brands through strategic communications and tailored campaigns that drive awareness, acquisition, and market positioning, with a strong emphasis on franchise, industrial, and professional services sectors.

Services Offered

• Strategic PR planning and earned media placement across Tier 1 outlets
• Content creation, copywriting, and thought leadership campaigns led by journalist-trained communicators
• Brand strategy and messaging tailored to growth-stage businesses and franchises
• Integrated campaign management with measurable KPIs for revenue and lead generation

Value Proposition

• Industry Specialization: Bear Icebox serves franchises and multi-location businesses, particularly in professional and financial services, manufacturing, industrial tech, hospitality, and commercial real estate.
• Key Benefits:
  • Establishes franchise brand visibility and credibility through media placements
  • Streamlines content and PR efforts for system-wide campaigns, driving consistent messaging and measurable ROI
  • Provides data-driven reporting and a proprietary 9-point ROI for PR framework to demonstrate campaign value
• Franchise Expertise: Bear Icebox is recognized as a Top Franchise Supplier and has supported franchise organizations like Acrelec and hospitality sector leaders. Their case studies highlight successful multi-market campaigns and expertise in launching franchise brands into new markets, earning accolades such as PRNews Platinum PR Awards finalist and Inc. Magazine Power Partner.