Increff Raises $12 Million In Series B Funding Round Led by TVS Capital Funds Funds will be utilized to set up offices and strengthen the local teams in the US and European region

By Saptak Bardhan

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Company

Increff has raised $12 million in Series B funding round led by TVS Capital Funds. Other notable investors were Premji Invest and Binny Bansal's 021 Capital. Existing six angel investors also participated in the round. Funds will be utilized to set up offices and strengthen the local teams in the US and the European region. Furthermore, the capital raised will be invested to add visionary products and services to Increff's portfolio for supply chain optimization.

"We have been growing between 83 per cent and 116 per cent y-o-y (year-on-year) for the last four years. We are a capital-efficient company and have every internal process in place to run a very large company. Now our focus will be on growing fast, taking our technology product as well as our warehousing services to the US and Europe in a big way, and adding visionary products," said Rajul Jain, co-founder and CEO, Increff.

Founded in 2016, Increff offers a host of SaaS-based industry-agnostic merchandising solutions and smart warehousing solutions.

The SaaS market in India has grown exponentially in the recent past. Indian SaaS companies are poised to reach $30 billion in revenue by 2025, capturing an eight per cent to nine per cent share of the global SaaS market. The number of Indian SaaS exits also increased 100 per cent from six in 2018 to 12 in 2021, with the Freshworks initial public offering (IPO) initiating a new wave of exits, according to a report by Bain and Company.

"Increff's technology solutions are unique and built to instil flexibility for rapid growth for brands across categories. Their mindset of developing the best software products, non-compromising approach towards customer experience with an eye on the future, make them stand out. Increff marks our first investment from our third fund in the Indian SaaS and technology space that the fund is increasingly focusing on," said Gaurav Sekhri, principal, TVS Capital Funds.

Increff is well placed in solving the challenges of the customers for more than 10 retail verticals. Currently, it is a market leader in the fashion space in India and the Middle East and are seeing a growing clientele in the US and Europe.

Saptak Bardhan

Former Trainee Writer

Former Trainee Writer
Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Branding

Creating a Brand: How To Build a Brand From Scratch

Every business needs good branding to succeed. Discover the basics and key tips to building a successful brand in this detailed guide.

Innovation

It's Time to Rethink Research and Development. Here's What Must Change.

R&D can't live in a lab anymore. Today's leaders fuse science, strategy, sustainability and people to turn discovery into real-world value.

Marketing

How to Better Manage Your Sales Process

Get your priorities in order, and watch sales roll in.

Business News

AI Agents Can Help Businesses Be '10 Times More Productive,' According to a Nvidia VP. Here's What They Are and How Much They Cost.

In a new interview with Entrepreneur, Nvidia's Vice President of AI Software, Kari Briski, explains how AI agents will "transform" the way we work — and sooner than you think.

Starting a Business

Passion-Driven vs. Purpose-Driven Businesses — What's the Difference, and Why Does It Matter?

Passion and purpose are both powerful forces in entrepreneurship, but they are not the same.