Marketing

Company Snapshot

• Year Founded: 2012
• Headquarters Location: 350 Tenth Ave Suite 101, San Diego, California, United States
• Ownership: Private (noted as SOCi, Inc.; backed by venture investors)
• Key Executives: Afif Khoury (Founder and CEO)
• Number of Locations: Platform serves nearly 1,000 brand customers and manages more than three million business locations
• Public Contact: Phone: Not directly listed on homepage, see soci.ai/contact; Email: info@soci.com (typical format from official contact pages)

Company Overview

SOCi provides an AI-powered marketing platform designed for multi-location businesses, focusing on local listing management, reputation automation, and localized customer engagement. The platform enables franchise brands and business systems to automate, optimize, and scale their local marketing and reputation management efforts at every location, helping organizations enhance visibility and consistency across digital channels.

Services Offered

• AI-driven local listing analysis and optimization, with automated recommendations for each franchise location
• Automated response management for online reviews, delivering on-brand, authentic interactions at scale
• Localized survey and feedback automation to capture real-time customer insights and generate leads for individual locations
• Unified platform for managing search, reputation, social media, and compliance for multi-location businesses

Value Proposition

• Industry Specialization: Focuses on multi-location businesses, especially franchises and national brands across retail, QSR, property management, and services.
• Key Benefits:
  • Automates and personalizes reputation and listing management to boost local visibility and customer conversion.
  • Reduces manual workload for franchise teams, freeing up staff to focus on operational growth.[^7]
  • Provides scalable tools for survey feedback and customer insights, supporting localized marketing strategies at every franchise location.
• Franchise Expertise: SOCi highlights success in the franchise space through published case studies and testimonials from leading franchise brands, emphasizing its proven results in improving local search visibility, accelerating review responses, and supporting consistent, on-brand local marketing for thousands of franchise locations.